My Car Quest

March 31, 2023

1973 Iso Lele Marlboro – For Sale At An Unusual Price

by Mike –

This must be a typo or a big joke. Auto Scout 24 has an 1973 Iso Lele Marlboro for sale at an asking price of (gulp) CHF 4,500,000 ($4.8 million).

Iso Lele Marlboro and Iso Formula 1 cars

Here is what the dealer says:

You read that right, Iso became involved in Formula 1. In 1973 and 1974, Iso teamed up with the Williams team and launched the Iso Rivolta Marlboro team.

This team had these drivers: such as Jackie Ickx, Tom Belse, Henri Pescarolo, Graham McRae, Nanni Galli, Howden Ganley, Guy van Lennup, Jacques Laffite, Jean-Pierre Jabouille and Arturo Merzario.

Iso launched a special model Iso Lele Marlboro with a Ford V8. A total of 5 were made in 1973.

Engine: “Cobra Jet” V8 Ford
Transmission: 5 speed ZF
Top speed: 300 km/h (186 mph)


Below is the Iso Marlboro Formula 1 race car at The Quail, A Motor Sport Gathering in Carmel, California in August 2012 – it is not worth $4.8 million – why does this seller think a Lele is worth this much?

I think the decimal point is two places too far to the right.

Iso Marlboro Formula 1 Race Car at The Quail

Iso Marlboro Formula 1 Race Car

Thanks to Jürgen M. Wilms for sending this to me.

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