My Car Quest

September 24, 2021

Car Advertisements And Beautiful Women

by Mike –

Advertisers have used beautiful women to sell just about everything since the beginning of advertising, well actually since before advertising.

This is true even if the buyer is a women but it works especially well when the buyer is a man.

Here are some advertisements that were mostly originally published in the 1950s, 1960s or 1970s.

The Jaguar XKE ad below is self explanatory – drive an XKE and get the girl.

Jaguar XKE

The automobile industry has a strong incentive for using women to sell cars to men because of the special relationship men have with their cars. OK, I am in over my head on this stuff but you know what I mean.

MG is really trying in this groovy ad below.

MG Car Advertisement

The main feature in the 1969 Ford Thunderbird ad below is the sunroof. But yet they are offering the sun, the moon and the stars in addition to turning the car into the shape of a beautiful woman.

Subliminal advertising does work!

Ford Thunderbird

The Citroen advertisement below implies that if one drives a Citroen then Jane Birkin will go along for the ride. Or maybe Jane Birkin will drive.

Jane Birkin Citrone

Below is a Chevrolet Camaro advertisement and when this man sees how his lady looks at him he knows that he bought the right car.

Chevrolet Camaro

I forget what the ad below is selling, I think it is after market soft tops. I bet it worked.

Amco ad

Fiberfab made fiberglass bodies to turn your VW or certain British car into a super car. Beautiful bodies by Fiberfab is a slogan just begging for a girl in a bikini.


This Borgward ad is classy yet it was not enough to save this German car manufacturer from the fate of almost every car company that ever existed.


Triumph created many advertisements featuring women, below are two for the TR7 and below that is an ad for the Spitfire.

Triumph TR7 Advertisement

Triumph TR7 Advertisement

I wrote once that I always wanted to be this guy in the Spitfire ad below, so I bought a TR6.

Triumph Spitfire

The women in this Aston Martin Rapide photo below are stylish and classy just like the car.

Aston Martin Rapide

When Chevrolet says “Genuine Chevrolet Accessories” do you think they really meant that the lovely lady is an accessory? This was 1952.


A women who flies a jet fighter must drive a cool car too like the Lancia Stratos Zero concept, oh yeah.

Lancia Stratos Zero

Sell your classic car on My Car Quest – click here.

Car Advertisement


Continued here…

Car Advertisements And Beautiful Women
Article Name
Car Advertisements And Beautiful Women
The automobile industry has a strong incentive for using women to sell cars to men because of the special relationship men have with their cars.


  1. Byron LaMotte says

    Mike, this is a wonderful collection of car ads and ladies! But you left out the wonderful Grifo ads with the really hot babes? I’m sure you have them? If not I’ll try to dig them up. Byron

  2. Christian Harm says

    Check this out for a laugh: are you Dodge Material?

  3. That was great fun Mike. Thanks for putting that together. I love the Citroen most.

  4. Although not a car ad per se, one of the most memorable would be the cars of TVR at various Earls Court UK Motor Shows in the late 1960’s through the early 1970’s, Originally a PR firm hired two ladies to be completely nude at the first showing of the TVR Grantura-clearly stretching the limits of marketing. It proved to be a genuine crowd pleaser though not without some negative press as well. God Bless the Queen.

    A nice collection Mike.

  5. Here is the worlds largest collection of pretty Girls and Iso Bizzarrini cars

  6. Excellent. post.. For those who don’t know Jane Birkin.. in the Citroen Chapron ad,
    Jane Birkin et Serge Gainsbourg – Je T’aime,…Moi Non Plus

    Iconic in her own right.

    …and who can give a little love to the F-104 in the Lancia ad?
    The BEST F-104 demo EVER!!! Whistle sounds NO music or talking!

Speak Your Mind