My Car Quest

February 6, 2023

Ferrari Worried Purosangue SUV Will Change Its Image

Text and artist's conceptions by Wallace Wyss - Didja ever worry about TOO much success? Ferrari is actually worried the new Purosangue will sell too many vehicles and thus dilute its image as a sports car maker. Never mind that Porsche saved … [Read more...]

Why Ferrari Should Build an SUV

by Wallace Wyss - We think Ferrari is one of those sine qua non brands ("without which not..") because they don't pull punches when it comes to concept, design execution and just plain excitement. And yet other brands of sports cars, like … [Read more...]