My Car Quest

April 12, 2025

The 1970 Porsche Tapiro: One That Got Away

From the Archives comes this story of the Porsche Tapiro concept car that followed the Bizzarrini Manta and preceded the Maserati Boomerang, all wedge shaped cars designed by Giorgetto Giugiaro of ItalDesign.

These concept cars set the trend for car design moving further in the direction of the wedge shape. Since we just wrote about the Boomerang and Manta it seems natural to follow up with the Tapiro.

Mike Gulett, Editor

by Wallace Wyss –

The most celebrated cars at many of the fanciest concours is the one-off car, like the Porsche Tapiro. Especially the running one that was sold off and has been restored. It’s not easy to restore a one-off because many of the parts were hand made for just that car.

One I am waiting to see restored is the ItalDesign Porsche Tapiro of 1970. It is one of Giugiaro’s greatest designs, built on a Porsche 914-6 chassis.

Porsche Tapiro

It had the gullwing doors that came later in the DeLorean but more than that it made the 914 beautiful and we know the 914 is a good practical car but has all the charm of a toaster or Mixmaster.

Porsche Tapiro

I think I saw the Porsche Tapiro for the first time at Auto Expo which was a show promoted by two local Los Angeles men, Bob Topaz and Ric McBride, that for a while rivaled the LA Auto Show.

The Porsche Tapiro was also at the Turin Auto Show in 1970, where it did a lot in establishing Giorgetto Giugiaro’s bona fides as a designer all on his own, free from the constraints of management that had been imposed on him when he had been at Bertone and Ghia.

Porsche Tapiro

What I like about the design is that, though Giorgetto Giugiaro has been known for the introduction of the “folded paper” era of car design, as opposed to the rounded curves of the’60s, this one still has some curves.

And it sort of goes along with other sports cars he designed at the time including Lotus Esprit, DeLorean DMC 12, Maserati Merak, Maserati Bora and Quattroporte, BMW M1, etc. etc.). I would say that many automakers around the world, if not outright hiring Giugiaro, borrowed heavily from his new direction.

Porsche Tapiro

Porsche was not about to go into production on it. For one thing the 914 was selling well without a svelte design and Porsche still winced when reminded of the Carrera Abarth GT/L where they had contracted for Zagato to build the car designed by Scaglione for a 356B platform only to find it was farmed out to lesser carrozzerias.

In America, we are obliged to accept the ruling that we can’t buy a prototype off the stage. Won’t meet EPA/DOT yadda yadda. And most of us believe that. But in other countries, they take out their checkbook and make an offer and since Giugiaro was hastening to go on to his next prototype he sold it to a wealthy Spanish industrialist who used the car as a daily driver.

Porsche Tapiro

Now comes the sad part. There was a dispute between this bigwig and his workers and somehow the car got torched.

The car was recovered. There is a classic picture of the senior Giugiaro and his son, Fabrizio, at their ItalDesign facility looking at the torched shell, as if it was some critter what washed up on the beach and they were trying to figure out its species.

Giorgetto Giugiaro and Porsche Tapiro

When I last researched it, it wasn’t restored. And I don’t think the Giugiaros, who sold ItalDesign to VW, are all that interested in restoring it. You would not only have to make all new body panels but if the heat of the fire torqued the chassis out of shape, it would be even more formidable a project.

I covered this car in one of my “Incredible Barn Finds” series of books, as yet another example of how concept cars get away sometimes, out into an enthusiast’s hands where we can see them on the road. Unfortunately for this one, it didn’t make it too far down the road before disaster struck….

Porsche Tapiro

Let us know what you think in the Comments.

Wallace Wyss art

THE AUTHOR Wallace Wyss is a co-host of Autotalk, broadcast on KUCR FM weekly.

 
 
 
 
 
 
 

Below is a slide show with more images of the Porsche Tapiro.

 

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Summary
The 1970 Porsche Tapiro: One That Got Away
Article Name
The 1970 Porsche Tapiro: One That Got Away
Description
The Porsche Tapiro was a Giorgetto Giugiaro designed concept car that Porsche should have manufactured.
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Comments

  1. The Tapiro was highly featured and even cover car on several prominent magazines, all well deserved… a very complex design but a real shame it did not make production… probably made the 914 easier to service as well. I personally feel like this was a major tour d force for Ital Design… and while it would be a major project I would love to see the car restored… or remade as it was such a significant design or maybe that is just my opinion… I was so captivated by the design all these years that I decided to scratch build a 1/24 scale styling model of it.

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