My Car Quest is devoted to cars and car culture, and we do not want to add to the media coverage of the virus. But the pandemic looks like it is going to change the collector car world as we know it along with other changes in the world such as … [Read more...]
Sports Cars and Classic Cars Blog
Marketing: The Secret of Ferrari Profitability
April 17, 2020 By Leave a Comment
by Wallace Wyss - Theoretically, car companies are in business to make a profit. Yet some car companies persist despite losing money year after year, Tesla for example. But I'm here to talk about Ferrari, whose profitability is rarely put under a … [Read more...]
Make Life Size Model Cars of Clay and Get Paid For It
April 15, 2020 By 1 Comment
by Wallace Wyss - When Harley Earl, the first designer hired by General Motors, was a little boy in Pasadena, CA he played in the (almost) dry clay riverbed, whipping up car designs. When he and his father made a name for themselves restyling … [Read more...]
Fiction: Rosso Corsa
April 14, 2020 By 1 Comment
by Wallace Wyss - Yeah they were astonauts. Whoopee-do. Nowadays, after 2025 anyhow, after what 1500 people minimum had been to Mars and back, being an astronaut was no big deal. It was Harry decided, like being a long range trucker. … [Read more...]
Great Car Magazine Advertisements
April 12, 2020 By Leave a Comment
by Wallace Wyss - I don't know if in the era that follows the Great Plague, if car ads will work on us the same way they once did. But as a former copywriter of car ads (for marques as diverse as Chevrolet, Ford, Olds and Lancia) I think I'm … [Read more...]
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