by Mike Gulett - Advertisers have used beautiful women to sell just about everything since the beginning of advertising, well actually since before advertising. And it still works today. This is true even if the buyer is a women but it works … [Read more...]
Personalities: Gary Bobileff of Bobileff Motorcar Company
by Wallace Wyss - When I first met Gary Bobileff back in his bearded youth, he was trying to sell me a sports car. I think it was a Ferrari 500SF or some such, with special custom bodywork but he admitted it drove like "an old truck." This was … [Read more...]
Editorial: Planned Obsolescence – Trying to Break Free
by Wallace Wyss - Maybe it was because I was born in the '40s and first became aware of cars in the '60s. This was the Glory Days of GM when they had over 50% of the US auto market and Japanese cars weren't here yet. I yearned to go to … [Read more...]
Style: Right and Proper Gentleman’s Attire
by Wallace Wyss - At one time I was an ad copywriter. We copywriters labored to give cars an image so that you could buy the car and get the image along with it. But I was, at the time, oblivious to the attire. Now flash forward, oh, … [Read more...]
Happy New Year – 2022
by Mike Gulett - One year ago on this day I wrote, "This past year 2020 has been a dark year for most of us. The new year 2021 looks to be a brighter year, eventually." Did I get this wrong? Maybe and maybe not ... yes the coronavirus is still … [Read more...]
The Architect’s Choice-Frank Lloyd Wright’s 1940 Lincoln Continental
by Wallace Wyss - In these pages there has sometimes been discussion of why someone wants to own a classic car. On occasion, that discussion centers on what famous personage, if any, owned it. Here's one I can say is very … [Read more...]
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