My Car Quest

September 16, 2021

Marketing: Cars Detroit Should Have Built – 2004 Chrysler 412ME

by Wallace Wyss - One of the hopes that American fans of European cars had when Daimler owned Chrysler is that Daimler would bring a European influence to Chrysler's performance cars. Which they did, albeit briefly. One very European … [Read more...]

Marketing: Cars Detroit Should Have Built – Chrysler 300 C Convertible Concept

by Wallace Wyss - Chrysler unveiled this daring concept--the Chrysler 300 Hemi C--a four-passenger V-8 rear-wheel drive convertible, 20 years ago. We still have the four door sedan but never the convertible. "This vehicle explores a direction … [Read more...]

Chrysler Built A Great Concept in 1998 (the Chronos) But Precious Little Was Used in Production

Sometimes a great concept design (or the designer) is an unsung hero... by Wallace Wyss - Every once in a while an automaker builds a show car that captures the DNA so to speak of the brand, or a particular model that "made their name" in … [Read more...]

Forgotten Design Trends: The Dual Cowl Phaeton

by Wallace Wyss - I think it’s a neglected configuration. Which should, I say, be brought back, if only to have more cards in our deck so to speak. I mean it’s so American to have parades with beautiful girls sitting on the convertible top … [Read more...]

Dream Cars That Didn’t Make It: 2005 Chrysler Firepower

by Wallace Wyss - Who can we complain to when prototypes are not green lighted for production? And, can we complain a decade or so later? If the answer to the second question is “Yes” here is my complaint. Get it to the right people. Chrysler … [Read more...]

1956 Chrysler – A Great Style

by Mike Gulett - In 1955 all Chrysler cars were redesigned by Virgil Exner and Chrysler introduced the C300, which was a great idea as can be seen in the photos below. The Windsor was the top of the line for Chrysler in the years 1951 through the … [Read more...]